TikTok Product Campaign

Project Campaign Type: Conversion / Affiliate Marketing
Industry: E-commerce
Platform: TikTok
Country / Audience: Philippines – Young Adults (18–35)

Project Overview:
Launched a TikTok campaign to promote a product, driving video engagement, follower growth, and sales. Managed end-to-end campaign strategy including creative, targeting, and analytics.

Services Provided:
- Campaign Setup & Management
- Product Research & Trend Analysis
- Creative Strategy & Copywriting
- Retargeting Campaigns
- Analytics & Performance Tracking

Campaign Results:
- Video Views: 69K
- Average Watch Time: 8.1s
- Followers Gained: 27
- Estimated Revenue: $12.50
- Retention Rate: 27.6%

Key Learnings:
Early video hook drives higher engagement. Retargeting viewers increased conversion potential.